Potential UNICORN BluEmber Drop Shipment Platform to integrate with all Top 10 E-Commerce Stores in India
According to India’s Top Financial News Site; LiveMint; India E-Commerce GMV touched almost $ 18BN in Dec 2017 @ 23% growth. India’s first Drop Shipment Platform BluEmber which is currently doing fantastic revenues plans to integrate with all Top 10 Indian E-Commerce Sites. Take Amazon India as an example which as per our market research does 30% non FBA (Fulfilled By Amazon) Business. Hence take 30% of $18BN; which is $5BN. Add all top 10 E-Com; then this becomes a $5BN x 10 = an additional $50BN GMV Opportunity which BluEmber will create for Top 10 India E-Commerce Sites!
BluEmber will transform all non FBA Business of Top 10 E-Commerce Sites in India into an FBA type business without taking the inventory which will remain with the suppliers and need not move to Amazon/ Flipkart etc. warehouses thereby saving them massive warehousing costs. The 2nd benefit: $5BN of goods will be delivered within 24 hours due to BluEmber’s Technology API Integration with the Top 10 E-Com; hence following FBA delivery time within 24 Hours. They will also go global, crossing Wholesale2B; the world’s current largest drop shipment platform; to become the world’s largest Drop Shipment Platform in USA, Europe & Asia! Based on their current revenues & our growth projections as per our BluEmber Term Sheet.xls which has been sent to our Investor Contacts to check our calculations and validate; (And NOT based on X% of Y Marketshare); the Excel converts BluEmber’s current revenues to transform to a calculated Excel Exit Valuation in Year 4 for $1.5 BN USD ; to become the world’s first & largest Drop Shipment Platform Unicorn! And their competitor Oberlo (which actually started after BluEmber in India) got acquired by Shopify for a mere $15M!
Additionally consider MASSIVE Tier-2 E-Commerce Websites in India e.g. India’s No 1 Artistic Product Brand Chumbak & India’s No 1 Haversack Brand Wildcraft: thousands of Tier-3 E-Commerce Sites in India. We expect at least 10,000 such Tier 2 & Tier 3 E-Commerce sites to be integrated with the BluEmber Platform
Additionally consider Cartin. This is a BluEmber Subsidiary company whose valuation has not been considered in the term sheet. This is an Integrated E-Store like Shopify. This platform is working absolutely fine & has the potential to disrupt Shopify & other E-Stores globally
Additionally; in Year 2 BluEmber will launch the BluEmber B2B Online Marketplace to cater to the 95% offline market, BluEmber B2B will be similar to Amazon B2B Marketplace & the planned launch of Alibaba B2B India Marketplace. This will also contribute to BluEmber Valuation of a $ 1.5 BN USD Unicorn in Year 4 from today!
Commenting about this fund raise; PSI Founder & CEO Samir Dahotre said “BluEmber is the most outstanding startup in our Portfolio of 50 Startups from 10 countries; which is why this is our first fund raising campaign for the Year 2018. PSI/ BluEmber has built 15 concentric lines of defense as part of our Competitive Moat Strategy v/s our competitors. These essentially are our current and future product features & product roadmap, our planned launch of B2B Business in Year 2. I am delighted to join the BluEmber Board of Directors as its Chief Investment Officer & Head of Strategy. PSI will ensure BluEmber becomes the world’s largest drop shipment platform across Asia, Europe, USA over the next 24 months.
Next week we will be sending our Investor Brief for Portfolio Startup KCM Logistics, which does 65% of Flipkart’s last mile delivery for the entire city of Bangalore. They were Flipkart Logistics partner of the Year for 2017. Their other marquee clients include Delhivery, Reliance Retail, Ninjacart, Form Folks etc. – each of these major clients have immense customer satisfaction about KCM Logistics Quality of Service & timely deliveries. KCM Logistics has already got a confirmed order from Flipkart for the upcoming Flipkart BBD Big Billion Dollar sale which begins shortly. The fund raising ask for KCM Logistics is USD 13 Million for the next 18 months of operations. Currently with approximately INR 4 crores in revenue and an EBITDA of 8%, we expect to easily close this fund raise as well”
Commenting about this fund raise; BluEmber Founder & CEO Raghav Srinivas said “PSI/ BluEmber is now engaged since March 2018. Samir & the entire PSI Team have worked extremely hard and have spent hundreds of man hours from 15th March till 30th June for BluEmber in charting our business strategy & dramatically improving almost every aspect of our business. We are fully confident of raising this fund raise via PSI as we are already in discussions with a couple of investors; and look forward to more investors to approach PSI regarding our fund raise and future plans. It is due to this commitment that the BluEmber Management Team decided to give a sizeable equitye to PSI Founder Samir. This strategic decision of ours will ensure PSI is committed towards our exponential growth for the next 5 years and beyond”
